Retailers around the world be they in Costa Rica, the USA, Canada, or anywhere else are taking a short breath after the Black Friday crowds. That was just the beginning of the time that shoppers start buying their presents for the holidays. The crowds will not stop until the end of the year.
If you are a brick and mortar store you want to ensure that your sales conversion rate is high so you can maximize profits during this time of year. But that is true no matter what time of year it is if your store is built for long term success.
Over the past years with increased competition in the retail industry with more stores popping up as well as the battle against internet buying, the
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